How New Balance Rebuilt Their Brand (And Why It Worked)

How New Balance Rebuilt Their Brand (And Why It Worked)

Isaac Johnson
Published on: 22/10/2025

Learn how New Balance transformed from “dad shoes” to cool again—and why your business might need the same long-term branding mindset.

BrandingMarketing
How to Create an Online Presence for Your Business in 30 Days

How to Create an Online Presence for Your Business in 30 Days

Isaac Johnson
Published on: 16/10/2025

Launch a real online presence in 30 days. Create a logo, publish a one-page site, optimize your Google Business Profile, and set up social media with a simple weekly plan

BrandingMarketingAdvertising
The 8-Step Starter Checklist Every New Business Needs Before Launch

The 8-Step Starter Checklist Every New Business Needs Before Launch

Isaac Johnson
Published on: 14/10/2025

Starting a business soon? Follow this simple 8-step checklist to launch your business with confidence.

Marketing
Beware: AI-Generated Scam Calls Targeting Small Business Owners

Beware: AI-Generated Scam Calls Targeting Small Business Owners

Isaac Johnson
Published on: 07/10/2025

Learn how to identify and avoid AI-generated scam calls pretending to be from Google or Meta. Protect your small business from fake “keyword” alerts and urgent messages.

Artificial IntelligenceMarketing